Building a storybrand: clarify your message so customers will listen
(Book)
Author:
Series:
Published:
[New York] : HarperCollins Leadership, an imprint of HarperCollins, [2017].
Format:
Book
ISBN:
9780718033323, 0718033329, 9781400201839, 1400201837
Physical Desc:
x, 228 pages : illustrations ; 22 cm.
Status:
Description
Explains how businesses can better connect with their customers through the use of a simplified brand message, one that fosters ease of understanding on websites, in brochures, and on social media.
Copies
Location
Call Number
Status
Last Check-In
CMC Quigley Library
HF5415.1255 .M5473 2017
On Shelf
Oct 25, 2023
CMU Main Books 3rd Floor
HF5415.1255 .M5473 2017
On Shelf
Jun 5, 2024
DC Paonia Adult Non-Fiction
658.827 MILLER
On Shelf
Feb 12, 2025
GCP Carbon Non Fiction
658.827 MIL
On Shelf
Dec 6, 2024
Gunnison Non Fiction
658.8 Mil
On Shelf
Jan 29, 2025
TELL WPL Adult NonFiction
658.827 MILLER
On Shelf
Apr 4, 2024
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Subjects
LC Subjects
Bisac Subjects
OCLC Fast Subjects
Other Subjects
Advertising -- Brand name products.
Advertising -- Brand name products.
Branding (Marketing)
Branding (Marketing)
branding.
Business & management.
Business and Management.
Business and Management.
Customer relations.
Customer relations.
Marketing.
Marketing.
marketing.
Marketing.
Marketing.
Nonfiction.
Product management.
Product management.
Produits commerciaux -- Gestion.
Produits de marque -- Publicité.
selling.
Selling.
Selling.
Stratégie de marque.
Vente.
Advertising -- Brand name products.
Branding (Marketing)
Branding (Marketing)
branding.
Business & management.
Business and Management.
Business and Management.
Customer relations.
Customer relations.
Marketing.
Marketing.
marketing.
Marketing.
Marketing.
Nonfiction.
Product management.
Product management.
Produits commerciaux -- Gestion.
Produits de marque -- Publicité.
selling.
Selling.
Selling.
Stratégie de marque.
Vente.
More Details
Language:
Unknown
Notes
Bibliography
Includes bibliographical references (pages 225-228).
Description
Explains how businesses can better connect with their customers through the use of a simplified brand message, one that fosters ease of understanding on websites, in brochures, and on social media.
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Citations
APA Citation (style guide)
Miller, D. (2017). Building a storybrand: clarify your message so customers will listen. HarperCollins Leadership, an imprint of HarperCollins.
Chicago / Turabian - Author Date Citation (style guide)Miller, Donald, 1971-. 2017. Building a Storybrand: Clarify Your Message so Customers Will Listen. HarperCollins Leadership, an imprint of HarperCollins.
Chicago / Turabian - Humanities Citation (style guide)Miller, Donald, 1971-, Building a Storybrand: Clarify Your Message so Customers Will Listen. HarperCollins Leadership, an imprint of HarperCollins, 2017.
MLA Citation (style guide)Miller, Donald. Building a Storybrand: Clarify Your Message so Customers Will Listen. HarperCollins Leadership, an imprint of HarperCollins, 2017.
Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
Staff View
Grouped Work ID:
76ea647a-f8fb-423e-6588-4df0f5424f05
QR Code
Record Information
| Last Sierra Extract Time | Feb 28, 2025 06:56:28 AM |
|---|---|
| Last File Modification Time | Feb 28, 2025 06:58:38 AM |
| Last Grouped Work Modification Time | Mar 15, 2025 11:07:48 AM |
MARC Record
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| 003 | OCoLC | ||
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| 100 | 1 | |a Miller, Donald, |d 1971- |0 https://id.loc.gov/authorities/names/n99054549 |e author. | |
| 245 | 1 | 0 | |a Building a storybrand : |b clarify your message so customers will listen / |c Donald Miller. |
| 246 | 3 | 4 | |a Building a story brand |
| 264 | 1 | |a [New York] : |b HarperCollins Leadership, an imprint of HarperCollins, |c [2017] | |
| 264 | 4 | |c ©2017 | |
| 300 | |a x, 228 pages : |b illustrations ; |c 22 cm. | ||
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| 337 | |a unmediated |b n |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 490 | 1 | |a Business book summary | |
| 504 | |a Includes bibliographical references (pages 225-228). | ||
| 505 | 0 | |a The key to being seen, heard, and understood -- The secret weapon that will grow your business -- The simple SB7 framework -- A character -- Has a problem -- And meets a guide -- Who gives them a plan -- And calls them to action -- That helps them avoid failure -- And ends in a success -- People want your brand to participate in their transformation -- Building a better website -- Using StoryBrand to transform company culture. | |
| 520 | |a Explains how businesses can better connect with their customers through the use of a simplified brand message, one that fosters ease of understanding on websites, in brochures, and on social media. | ||
| 650 | 0 | |a Branding (Marketing) |0 https://id.loc.gov/authorities/subjects/sh2007006470 | |
| 650 | 0 | |a Advertising |x Brand name products. |0 https://id.loc.gov/authorities/subjects/sh85001101 | |
| 650 | 0 | |a Product management. |0 https://id.loc.gov/authorities/subjects/sh85107203 | |
| 650 | 0 | |a Marketing. |0 https://id.loc.gov/authorities/subjects/sh85081333 | |
| 650 | 0 | |a Selling. |0 https://id.loc.gov/authorities/subjects/sh85119819 | |
| 650 | 0 | |a Customer relations. |0 https://id.loc.gov/authorities/subjects/sh85034963 | |
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| 650 | 6 | |a Produits de marque |x Publicité. |0 (CaQQLa)201-0289756 | |
| 650 | 6 | |a Produits commerciaux |x Gestion. |0 (CaQQLa)201-0030206 | |
| 650 | 6 | |a Marketing. |0 (CaQQLa)201-0070166 | |
| 650 | 6 | |a Vente. |0 (CaQQLa)201-0032057 | |
| 650 | 7 | |a branding. |2 aat |0 (CStmoGRI)aat300266718 | |
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| 650 | 7 | |a Product management. |2 cct | |
| 650 | 7 | |a Marketing. |2 cct | |
| 650 | 7 | |a Selling. |2 cct | |
| 650 | 7 | |a Customer relations. |2 cct | |
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